The Dress – Elin Kling x H&M

January 19, 2011

For those of you who aren’t yet familiar with Erin Kling, it’s time you find out who she is! She is a huge style icon in her homeland of Sweden…in fact, she’s become so famous that H&M has chosen her as the first blogger ever that they collaborate with for a collection. This fabulous dress is part of the collection. I would stand in line for it in a heartbeat but unfortunately, H&M Canada won’t be carrying it :(.

Elin’s story is particularly inspiring and shows the scope of just how powerful the blogosphere really is. She’s gone from just being a fashion blogger to being an editor, fashion director, and TV personality. She’s also competed in the Swedish version of Dancing With the Stars (which may not be everyone’s cup of tea but is still pretty cool) and styled Swedish Idol. Pretty amazing.

Check out the English verison of Elin’s blog here and the original Swedish version here, which on an interesting sidenote is hosted by Sweden’s largest TV network TV4.

Images courtesy of Style by Kling

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  • Reply January 19, 2011 at 11:16 pm

    oh that dress is so lovely! they NEED to make it available everywhere else!

  • Reply ashley @ ashleynicolecatherine January 20, 2011 at 12:19 am

    found you via the refinery29 contest – i'm also a contestant. good luck! love the blog – now following 🙂


  • Reply ELLESAPPELLE January 20, 2011 at 5:51 am


  • Reply Lee Oliveira January 20, 2011 at 12:20 pm

    I love Eric's work.. the dress is stunning
    Lee x

  • Reply katerina January 20, 2011 at 12:55 pm

    I love her style! and the line she designed for h&m is awesome!

  • Reply Bren January 20, 2011 at 3:27 pm

    she sure hit the jackpot with that gig! great for her, right?!! 🙂 Thanks for stopping by my travel blog! 🙂 Invite you to visit my fashion one, too! 🙂 Hugs and happy Thursday!

    B So Chic!

  • Reply Emilie January 20, 2011 at 3:29 pm

    love it!! I wonder if it'll be in the stores here…
    going to her blog right now!


  • Reply *chameleon* January 20, 2011 at 4:43 pm

    great story how she succeeded,it gives u the hope!:Dlol she's really cute!:)

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